1. Fist impressions count for web.
2. Speedy conclusion.
3. Lasting impressions.
According to this article (http://news.bbc.co.uk/2/hi/technology/4616700.stm) “Internet users make up their minds about the quality of a website in the blink of an eye”.
There is no doubt that when visiting a web site, first impressions is what makes the difference between the user ever going back to visit the web site, or if s/he forgets about it and never bothers to go back.
I believe this article is very important for those who are in the profession of web designing. The research focus, on three key essentials elements: First Impression, Speedy Conclusion, and Lasting Impressions.
The article also mentions how quickly the brain makes a decision on whether a particular web site is worth keep using, or not. This is why I believe this article is relevant to the class. The research describes how important it is to make a good web site so that user’s fist impression can be a lasting one.